We help businesses stand out and thrive through strategy, design and digital experiences

Process

Our process is designed to deliver meaningful results that align with your vision. Throughout the journey, we'll work closely with you to ensure that your brand's unique voice shines through in every aspect of the project. You can trust that we'll be there with you every step of the way, dedicated to delivering the best possible outcome.

01Immerse + Understand
To ensure a successful outcome, we start by fully immersing ourselves in your business and gaining a thorough understanding of your goals, needs, and objectives. We take the time to gather comprehensive information — no matter how small the detail — so that we can deliver tailored solutions that align with your vision.
02Strategise + Define
Now that we're all on the same page, it's time to set some goals. We'll make sure we're crystal clear on what we're trying to accomplish and figure out the best game plan to make it happen. By laying out a plan of attack, we'll stay focused and make sure we're always working towards a successful end result.
03Create + Test
With the strategy in place, it's time to bring your vision to life. We'll unleash our creativity and explore various solutions through brainstorming, sketching, and designing graphics. To ensure that we're on the right track, we'll continually test and refine our work by prototyping, gathering feedback, and making adjustments as necessary. This iterative process ensures that the end result meets your expectations and delivers the desired impact.
04Launch + Results
It's go-time! We'll bring all the pieces together, finalise development, and prepare for launch. This includes documenting the project, so you have a complete record of what was delivered. When it's ready, we'll launch and start engaging with your audiences. With a strong foundation in place, we're confident you'll see meaningful results.

Our process is lean and iterative

we learn and adjust as we work, for better results

“What a pleasure working with people who know what they're doing, and are so efficient. Everything Superodd have delivered is exactly what I was after, or exceeded my expectations.”

Kate Futago

Services

Strategy

We believe that effective design stems from thorough and thoughtful planning. That's why we collaborate with you to analyse, understand, and clarify your needs. This results in a clear and impactful strategy that sets the foundation for successful design outcomes.

Design

Our design approach emphasises connecting you with your customers while also delivering craft and precision. By putting the needs and interests of your target audience front and centre, we help you create a stronger brand, product, and service that resonates with the people you're trying to reach. Our designs are carefully crafted to not only foster an ongoing dialogue between you and your customers but also deliver high-quality outcomes that stand out in your industry.

Digital

Our seamless integration of design and development ensures that your brand comes to life on the screen in a unique and impactful way. We steer clear of generic, template-based solutions, instead delivering custom development solutions that truly reflect your brand and set you apart from the competition.

Accessibility

Animation

Apps

Art Direction

Back-end Development

Books and Magazines

Brand Audit

Brand Awareness

Brand Creation

Brand Differentiation

Brand Guidelines

Brand Identity System

Brand Launch/Roll-out

Brand Positioning

Brand Strategy

Brand Transformation

Campaigns

Concept Development

Content Management System (CMS)

Content and Copywriting

Copy Audit

Custom Typography

Custom Web Development

Customer Journeys

Design Research

A full-service offering

creating thoroughly branded digital experiences with no messy handovers

Team

Madi Thompson

Director of Design

Madi Thompson Director of Design Madi has been focusing on crafting strong brand experiences her entire career, having worked at both big creative tech companies and one of Norway’s most prestigious design agencies. She is an experienced creative that sees the whole picture and strategises for the future. Notably, Madi rebranded Norway for the world stage, which contributed to the country moving up to second place in the FutureBrand Country Index 2019 and the project being shortlisted in the D&AD Awards.

Kris Lunde

Director of Digital

With an impressive background in both design and development, Kris has a unique ability to blend creativity and code to produce innovative solutions. He really loves to think outside the box, Kris enjoys finding new ways to solve age old puzzles and creating digital experiences that truly delight the user. He has lead teams on award winning projects as tech lead and creative technologist. Don’t be surprised if you catch Kris wearing pricey ear-warmers, as sometimes he is so engrossed in code that he forgets to hit play in Spotify.

Alfalfa Lundeson

Director of Naps

Alfie knows what he is talking about when it comes to all things sleep. You will find him on the studio couch, with his comforting snores and tummy on display for good scritches.

“A reliable, experienced and friendly team that will deliver something amazing — Every. Single. Time.”

Julie Dog Street

FAQs

Who's your typical client?

We work with a diverse range of clients, from startups to established businesses, across a variety of industries. What they all have in common is a commitment to their brand and a desire to create impactful design and development solutions that help them achieve their goals.

We can help with restaurant and cafe branding, product branding and packaging, and so much more.

How much does it cost to work with you?

We understand that each client and project is unique, and so are their budget needs. That's why we offer customised pricing options to best fit your project requirements. We typically work with fixed project fees, but can also provide special rates for long-term engagements and retainer arrangements.

How long do your projects run for?

The duration of our projects can vary depending on the scope and complexity of the services required. We'll work closely with you to assess your needs and determine the timeline that makes the most sense for your project and your brand. From start to finish, our goal is to ensure that every project is delivered efficiently and effectively.